A BEAUTIFUL SMILE MAY BE THE KEY TO A CONFIDENT NEW LOOK… AND IT’S ALWAYS IN STYLE
The Invisalign® Brand Collaborates with The American Association of Orthodontists to Host a Free, Interactive Event, “Your Smile is Your Best Fashion Accessory,” on the Eve of New York Fashion Week 2016
SAN JOSE, Calif., (September 7, 2016) – Accessories are often what completes a fashionable look for a well-dressed man or woman, and having a confident smile may be the perfect accessory for any look. The makers of Invisalign® clear aligners have partnered with The American Association of Orthodontists (AAO) to host the inaugural “Your Smile is Your Best Fashion Accessory” event.
The event will be held from 4 p.m. ET to 8 p.m. ET on Wednesday, September 7, 2016, at The Shops at Columbus Circle at Time Warner Center in New York City. The event is free and open to the public.
One lucky attendee will have an opportunity to win free Invisalign treatment by entering the Invisalign Smile Style Sweepstakes. Beginning September 1, 2016, people can enter for a chance to take the first step toward big changes. Go to www.InvisalignSmileStyle.com to fill out a simple entry form for a chance to win free Invisalign treatment. Two winning entries will be chosen for free Invisalign treatment; one winner will be chosen from those who attend the event on September 7, 2016 in New York City and the second drawing will be open to all participants nationwide. All entries must be received by September 30, 2016.
“We are delighted to have the opportunity to partner with the AAO as the presenting sponsor for this interactive event in New York City to showcase how a healthy, beautiful smile can give people the confidence to change their lives in a big way,” said Raphael Pascaud, Align Technology, Chief Marketing Officer. “Invisalign clear aligners are a proven solution with 4 million patients in treatment and counting. Not all clear aligners are the same, and for people looking to take steps toward boosting confidence through their smile, Invisalign clear aligners straighten teeth discreetly with the most technologically advanced clear aligner system in the world.”
The “Your Smile is Your Best Fashion Accessory” event will provide interactive demonstrations on how to achieve a great smile with Invisalign clear aligners including the latest intraoral scanning technology and Invisalign Outcome Simulator software application. Local orthodontists will be on hand to meet one-on-one with attendees to show individualized virtual representations of how your teeth will move with each stage of Invisalign treatment, and talk through the overall treatment process.
“We are excited to partner with the Invisalign brand to show attendees how advanced the Invisalign system is on treating a wide range of crooked teeth, and we are thrilled that our guests will be able to visualize, in real-time, what can be achieved with the help of Invisalign clear aligners,” said DeWayne B. McCamish, D.D.S., M.S., President of the AAO. “The Invisalign team has developed an amazing experience that includes stories from real patients who were inspired to conquer fears, achieve goals and try new things with their new smile, and an opportunity to meet 1:1 with some of New York’s top orthodontists to discuss how Invisalign treatment can help achieve the perfect smile.”
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About Align Technology, Inc., Makers of the Invisalign® Clear Aligner System
Adults and teens now have a modern choice for straightening their teeth. No more wires and brackets required – Invisalign and Invisalign Teen® aligners are the clear alternative to metal braces that uses a series of virtually invisible and removable aligners that gradually move teeth over time. The benefits include no food restrictions, minimal interference with sports or other activities, and the straightening of a patient’s teeth without almost anyone knowing they are in treatment. Learn more and find a trained Invisalign doctor at www.invisalign.com.
All Invisalign products are designed, manufactured and marketed by Align Technology, Inc. (ALGN). Today the Invisalign product family includes Invisalign Full, Invisalign Teen, Invisalign Assist®, Invisalign Express, and Vivera® Retainers. Invisalign, Invisalign Teen, Vivera and iTero are trademarks of Align Technology, Inc. Align Technology develops innovative, technology-rich products such as the Invisalign system and the iTero® scanner and services. Visit www.aligntech.com for more information.
About the American Association of Orthodontists
Founded in 1900, the American Association of Orthodontists (AAO) is the world’s oldest and largest dental specialty organization. It represents 18,000 orthodontist members throughout the United States, Canada and abroad. The AAO encourages and sponsors key research to enable its members to provide the highest quality of care to patients, and is committed to educating the public about the need for, and benefits of, orthodontic treatment.
Orthodontists are uniquely qualified specialists who diagnose, prevent and treat dental and facial irregularities to correctly align teeth and jaws. Orthodontists receive an additional two to three years of specialized education in orthodontics beyond dental school at an accredited orthodontic residency program. For more information and to find an orthodontist near you, visit mylifemysmile.org.
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